BYD Fengbao 5 is priced at RMB 280,000-350,000. Whose cheese is being touched?

As soon as the BYD Formula Leopard 5 was launched, it attracted a surprising number of orders from car enthusiasts.

BYD has adopted a Tesla-like strategy this time, bringing high performance and advanced technology down to a more widely accepted price range. These were originally millions of levels of performance and technology, but are now available to consumers at a mass price range of less than 500,000 yuan, which is extremely competitive.

According to feedback from car owners, the Great Wall tank is not the most anxious thing, because BYD Formula Leopard 5 does not consider the off-road vehicle market segment.

Why don’t we buy off-road vehicles?

It’s not that off-road vehicles aren’t big enough, tall enough, luxurious enough, eye-catching enough, or practical enough.

It’s because the price is too high and the fuel consumption is too high.

Why do we buy SUVs?

It’s not because SUVs are big enough, tall enough, luxurious enough, or practical enough.

It’s because SUVs are better than cars of the same class in terms of comfort, luxury and practicality, and are reasonably priced and have decent fuel consumption.

BYD’s Formula Leopard 5 will directly affect luxury compact SUVs in the same price range, such as the Audi Q5 and Mercedes-Benz GLC, as well as mid-size SUVs from ordinary brands, such as the Toyota Highlander and Ford Explorer. Of course, some Audi A6 and BMW 5 Series customers may turn to BYD Formula Leopard 5, but the specific proportion is difficult to predict.

Therefore, the Great Wall tank performs well and is a huge improvement over traditional off-road vehicles. The Tank 300 can be purchased at less than half the price and has even slightly better off-road performance than the Wrangler.


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