In the “2023 Japan EV of the Year” awards, BYD’s two electric vehicle models, the BYD Dolphin and BYD Atto 3 (known as BYD Yuan Plus in China), were honored with the top award and “Excellent Award” respectively, making BYD the first Chinese automaker to receive this accolade.

BYD Atto 3
BYD Atto 3

According to reports, the BYD Dolphin AU, as BYD’s second electric vehicle model introduced to the Japanese market, has garnered widespread consumer favor since its debut in September 2023. With its high performance, advanced driving assistance features, and competitive pricing, it has been well-received. The model has also undergone meticulous localization improvements to cater to the specific needs of the Japanese market, particularly in terms of meeting the requirements of multi-story parking facilities, further enhancing its market competitiveness. The other award-winning model, the BYD Atto 3, performed equally well as the first BYD model to enter the Japanese market. Equipped with a 58.56 kWh battery and a range of comfort features, it offers consumers a high-quality driving experience. The trunk design of the BYD Atto 3 is well-suited to the needs of Japanese consumers, and the manual provides detailed instructions. The BYD Atto 3 is available in various colors, with the green variant being particularly popular.

This award not only recognizes the quality of BYD’s products but also acknowledges their continuous efforts in the Japanese market. As a global leader in electric vehicle manufacturing, BYD has been committed to providing consumers with high-quality and high-performance electric vehicles. In the future, BYD will continue to invest in the Japanese market and introduce more electric vehicle models that meet consumer demands, making a greater contribution to green transportation in Japan.

The “Japan EV of the Year” award is a prestigious accolade jointly organized by ENECHANGE Inc., a Japanese energy consulting company, and the well-known electric vehicle blog EVsmart. It aims to recognize outstanding electric vehicles and their manufacturers in the Japanese market. The recognition of BYD’s two models in this award reaffirms BYD’s leading position and strong capabilities in the field of electric vehicles.


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